

My philosophy: the right systems help ambitious coaches implement their vision, increase revenue, and expand with more confidence and less stress.
SCALABLE SYSTEMS FOR SERIOUS COACHES *

If your audience is on the cold side, a quiz funnel is ideal to warm them up, even with just organic traffic! Quiz software that charges by the number of leads can add up fast...but there is another way.
Say goodbye to extra subscriptions and messy tech stacks. With this FREE training, you'll learn how to create powerful, interactive quizzes directly inside FG Funnels. Capture attention, generate leads, and grow your business without adding complexity or cost.
What I love most about Michelle is her ability to make her clients feel comfortable and confident. She's really good at helping entrepreneurs and business owners get unstuck without making them feel stupid. She's always willing to go the extra mile to make sure her clients are happy.

We'll start with an audit of your current setup to identify what's broken, missing, or manual. You'll walk away with clarity, not confusion, knowing exactly where your systems are lleaking time and money.
I'll map out a blueprint to set up your business systems that follow up, deliver, and delight without the chaos. Together we'll create the tech systems that run smoothly and impress your clients.
Your systems need to sell, follow up with leads, and deliver on your promises to your clients. You get to focus on client content, delivery and marketing that makes it as easy to manage 1000 clients as it is to manage 10.
I bring an engineer’s attention to detail to the world of coaching systems—solving complex tech tangles and turning them into elegant, smoothly running machines. Coaches come to me when their backend feels chaotic and they need someone who sees patterns, not just problems. I don’t just fix what’s broken; I design systems that scale smoothly, so your business finally runs even better than you could have imagined.
Your success isn’t just a metric to me—it’s a mission. I bring decades of problem-solving and strategy experience to make sure you’re not just set up, but set up to win. When we work together, you get a partner who genuinely cares about your results and refuses to let tech stand between you and your next level.

Get personalized support to map, build, and optimize your systems, so that running your business and launching programs feels easy. Build a foundation to scale your business!
From websites and funnels to membership portals and eCommerce sites, I'll help you create a student experience that feels high-end, easy to use, and scalable.
Finding your audience (or helping them find you) is the enginer to growing your business. From organic to paid traffic, segmenting and nurturing your leads, we'll set up your "lead machine."

Michelle knocked my socks off. Not only was she good at what she does, but went above and beyond to make it easy for me to understand, make the whole thing approachable, and did it with easy and grace. She has a great sense of humor and lovely writing style that makes emails and phone calls a ton of fun while also getting work done. I recommend Michelle highly.